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Showing posts with label college. Show all posts
Showing posts with label college. Show all posts

Sunday, August 14, 2016

While You Were Sleeping (College Essay on the Unconscious in Gothic Literature)

Picture Came from HERE
Stories are often, for the reader, a dream come to life. Stories offer us an escape from our reality and a chance to vicariously experience a different life from our own. However, not all stories are warm and fuzzy and not all dreams are sweet. There are times when a person is experiencing stress or oppression in their life that the repressed memories begin to find their way to the surface of their mind. Repressed thoughts and memories may manifest themselves into nightmares that are overwhelming and they make the escape from reality seem more like an impenetrable prison. While it may still be an escape from our own daily life’s reality, we instead find ourselves overcome by anxiety as we are having to face down and survive our manifested fears and repressed emotions. “In Freud's psychoanalytic theory of personality, the unconscious mind is a reservoir of feelings, thoughts, urges, and memories that [are] outside of our conscious awareness. Most of the contents of the unconscious are unacceptable or unpleasant, such as feelings of pain, anxiety, or conflict…Freud believed that many of our feelings, desires, and emotions are repressed or held out of awareness. Why? Because, he suggested, they were simply too threatening. Freud believed that sometimes these hidden desires and wishes make themselves known through dreams…” (verywell.com)
A person is haunted by a figure of repression that lurks in the depths of their very own psyche. Dracula, the main character of Bram Stoker’s novel (written in 1897) is the author’s monster, which is a repressed figure of unconscious fear. This monster, Count Dracula, “would translate culturally, historically and socially to repressed Victorian society. A group of people that outwardly felt civilised and at the peak of technological / industrial revolution. But inwardly still struggled with only comparatively nascent understanding of religion, superstition, science, psychology and the mind.” (Webb) The Victorian Era in British history (1837 to 1901) which overlapped the European Industrial Revolution (1760-1840), was a period of peace, prosperity, and refinement, with an outwardly social focus on morality, language, and behavior. The advancements in education, technology, and industry during this era of peace brought great wealth to several people while also rendering some folks useless when a machine replaced them in the work field. Despite the technology and machines invented for industrial improvements, humans are still subject to the effects of nature, which can render one helpless. Irish born author Bram Stoker watched as his homeland was struck with famine. Stoker saw his society struggle dwindle away despite the technology, the earth remained barren. They were helpless. These feelings of helplessness cause an internal struggle in the human psyche, we struggle to find meaning in life, as well as our reason for existing in this world. When the answers are not found in the natural realm, we search for the supernatural. Stoker chose to put pen to paper to create a story from the natural and supernatural world that he was witnessing first hand.
Bram Stoker’s novel, Dracula, is structured as a series of letters, journals, and personal diaries of the characters which represent this civilized society. Jonathan Harker, a London solicitor, travels outside of the modern city, and into a foreign country, where he meets the mysterious Count. Following Jonathan’s journal emphasizes the long stretches of time that he is alone on the journey and inside the castle. Between his diary entries, he wants to ignore what he thinks that he has seen and tries to doubt instead of confront. However, his unconscious is very aware of the fact that Dracula did not have a reflection in his shaving mirror, though he consciously denies this. There are several entries where Jonathan mentions “queer dreams” (12), “bad dreams” (40), repetitive dreams (21), and a desire to not dream (40). Jonathan chooses to continually repress these images and events into his unconscious instead of confronting what he has witnessed, which would go against the social moral norm of his Victorian beliefs.
            During Jonathan’s time that he is trapped inside the castle, he reports in his entries of other moments of unconsciousness which creep to the surface of awareness. “Feeling as though my own brain were unhinged or as if the shock had come which must end in its undoing, I turn to my diary for repose. The habit of entering accurately must help to soothe me.” (43) As Jonathan begins to let down his social etiquette, “The Count’s warning came into my mind, but I took a pleasure in disobeying it” (43), he also lets escape of his libido in pages 43 through 45 with the events of the three female vampires which he simultaneously desires and repulses. Jonathan never fully gives in to his desires, however, and manages to escape the castle and return to London.
            Meanwhile, back in London, Lucy is being overpowered by a mysterious oppression. She believes that her declining ailment is because of her somnambulism, or sleep-walking. She is also “so sweet and sensitive that she feels influences more acutely than other people do.”(89) Lucy is a perfect subject to aid Dracula in his quest for power, strength, and immortality. He needs her blood (her livelihood) in order to gain strength, to build a new estate in London with new followers, which will assure that his livelihood as a vampire will continue forever. The events that plague Lucy happen while she is asleep, in a trance-like state bringing harm to herself unconsciously. Lucy is not the only somnambulist that we encounter in Gothic fiction and film, we also know of a patient of Dr. Caligari in the film The Cabinet of Dr. Caligari. This patient, Cesare, while in asleep in a trance-like state, unconsciously brings harm to others (i.e. murder).
Dr. Caligari and Dracula are using their power over the somnambulists in order to gain even more power/control in society; Dracula by gaining physical strength, and Caligari by gaining a better understanding. However, they both seem to wish for anonymity in this quest for power. Dracula wishes to blend into the crowd, and so he comes to Lucy as other creatures, or lures her out into the dark night where he can remain unseen. Dr. Caligari, we find out is the asylum director, Dr.Olsen, who has used the disguise of Dr. Caligari. These two men, the director and the doctor, are revealed to be two in one. “…Uncanny is unheimlich in German, or "unhomely", and Freud claims it is the home that we refuse to acknowledge and from which we are estranged which causes the double among other eerie manifestations.” (Kolokoz.Wordpress.com) “The eeriness of two selves where there should only be one is, Freud argued, an irruption of disquiet caused by our separation from our origin in our mother's womb...” (Kolokoz.Wordpress.com) The idea that being separated from the mother creates two selves within one person sparked an idea in filmmaker Alfred Hitchcock, who was a fan of psychology and had created several films exploring the ideas of psychology and fear.
One of Hitchcock’s most famous films is Psycho, in which the main character Norman Bates, a young man who lives alone, is not really alone. In fact, half of his mind belongs to his physically deceased Mother. Not knowing how to cope with the horror of her death, “[Norman] began to think and speak for her, give her half his life, so to speak...He was never all Norman, but he was often only Mother…After the murder, Norman returned as if from a deep sleep…When the mind houses two personalities, there is always a conflict, a battle, and in Norman’s case, the battle is over and the dominant personality has won.” (Dr. Fred Richman, Psycho) Norman returning as if from a deep sleep is a familiar notion, many of the Gothic stories use somnambulism as I had previously stated. Author Stephen King uses this notion as well in his novel, The Shining, in which a young boy named Danny is a clairvoyant that receives his visions while unconscious. Danny describes this as waking in "…darkness and a few minutes later he [comes] back to real things with a few vague fragments of memory, like a jumbled dream." (p.29)  Generally, in the trope of somnambulism, the characters wake up to find the reality of the terrible things that they had done while they were unconscious. However, in Danny's case, the unconsciousness is itself the horror for him. He is receiving visions of words that he is too young to understand or visions of frightful events from the future that will be committed by another person. Danny sees in his unconscious what the others do not see in theirs, yet he is still just as helpless to the events. To feel as if you are without help, or without control, is frightening.  These feelings of helplessness cause an internal struggle in the human psyche, we struggle to find meaning in life, as well as our reason for existing in this world. When the answers are not found in the natural realm, we search for the supernatural.
Gothic Fiction and Film is infused with elements of horror, death, psychology, and overall fear. While stories in general may be an escape from our own reality, we can find ourselves overwhelmed by anxiety as we come face to face with these manifested fears and repressed emotions of our unconscious mind. “The minds that have us believing that we are helpless are the same minds that can help us discover our own strength and ability. A great deal of that learning has to do with taking action, even if we don’t think we can, even if we don’t FEEL like it.” (Fearmastery Blog) Perhaps that is the appeal of these gothic stories, that we can escape our daily lives and live vicariously through another person who is also facing our manifested fear and together with them, we take action against the monster and we survive.

Citations:
Stoker, Bram. Dracula. Pyramid Books. 1965. New York City. Print
Webb, Carol – DM conversation on Twitter. https://carolslearningcurve.com/
Kracauer, Siegfried. From Cabinet to Hitler: The Cabinet of Caligari. 2004. Oxford University Press. New York City. Print.






The Golden Boys (Rembrandt & Vermeer)

            The seventeenth century made its mark on history with the Dutch Golden Age, when Dutch trade, science, military, and art were some of the finest in the world. Dutch Artists supplied thousands of the most beautiful artwork in the world during this century. Two artists in particular are Johannes Vermeer and Rembrandt van Rijn. These two men had many commonalities in their personal lives, though their artwork was very different.
Vermeer's selfie
            Johannes Vermeer was born in 1632, to a silk weaver and art dealer. He lived in Delft, Netherlands and was a member of the Dutch Reformed Church. He married very young at the age of twenty to the love of his life, Katherina. In order to marry his love, he had to first convert to Catholicism, since her family was Catholic. Vermeer and his wife were poor and they had to live with Katherina’s mother and family. It is believed that Vermeer did not apprentice with any other artists, but that he learned the craft by practicing it. His favorite subject to paint was his favorite person, his wife Katherina.
            Vermeer typically painted “still life with human beings.” (C.Thomas) “Most of his paintings are interior genre scenes, many with allegorical meanings. His canvases are generally small, and his subjects, as well as their treatment, are intimate.” (Art Across Time) Often the subjects were women modeled after Katherina, who were shown as smart and hard-working, and focused intently on their task at hand. The objects within the painting that surround or interact with the human subject were given meticulous detail and represent an abundance of symbolism which was a typical practice in Dutch art. Despite the intimacy and symbolism of his paintings, Vermeer’s paintings did not house much emotion in comparison to Rembrandt’s.
Rembrandt's selfie (one of many)
            Rembrandt van Rijn was born in 1606, in Leiden, Holland which was a Protestant country, but he moved to Amsterdam following his artistic success. Like Vermeer, Rembrandt was married to a loving wife, had several children, and lived in poverty. Rembrandt also, like Vermeer, enjoyed painting his self, his wife, and his children into his paintings. He painted many self-portraits throughout his life, allowing the story of his life to be told through the emotion in his face. I suppose if Rembrandt were alive today, he would post several selfies every day. We are blessed that he did paint his self as often as he did. Rembrandts portraits use lines that sway in and out of blurs and definition creating a natural guideline to the eyes and around to the other details of the portrait that he wants us to see. Rembrandt makes emotion the primary means for expression revealing to the viewer his world of suffering.
            Rembrandt often used thick impasto, trowels, brushes, needles, as well as his fingers to achieve the effect that he wanted for the art that he was working on. Vermeer on the other hand, would use a smooth surface and applied long thin strokes, which he covered with multiple layers of glazes. Vermeer was a perfectionist who applied his time and detail to fabrics and textures.  Vermeer was a master of composition and gave complexity to his landscapes which has caused such to wonder if he used gridlines. Both artists are considered to be Masters of Light. Vermeer’s light is often an external light that shines into or onto a subject/object, usually through a window on the left side. Rembrandt’s light is often a subjective light that is sometimes internal, and sometimes external – it has even been discovered that he has used gold leafing in his paintings to achieve the glow that he wanted.
            While these two artists of the Dutch Golden Age varied in their works, it can be said that they both took risks and tried new techniques that were different from the other artists of that time. Both men were married to women that they loved dearly and lost. They both had several children and lost several children throughout their lives. Both men lived in poverty and would be shocked to know what their paintings were worth today. These Masters of Light were the golden boys of the Dutch Golden Age and we are so blessed to be able to see the visions that they worked so hard to share with us.  
           





Citation:
Thomas, Charlene. Two Ways of Seeing. Milligan College Video Lecture. Johnson City, TN. 2016. Web.
Schneider-Adams, Laurie. Art Across Time: Fourth Edition. New York City: McGraw-Hill, 2011. Print.      
           

            

The Castle of Otranto & Frankenstein... Where is Religion Found in these books? (College Essay)

Credit: Pic came from HERE
When it comes to Gothic literature, the question is raised: is religion present or absent? I believe the answer is yes.  It is both. Religion, to me, is an organized set of beliefs and practices that are practiced routinely and governed by some type of moral code that is implemented by people. Catholicism would be a religion, whereas the personal belief of a Catholic person would be their personal Faith. I believe that religion is in Gothic literature, though sometimes it’s purposefully avoided. Wendy Hall, from Marquette University states that fictions were often set “against a religious backdrop, since it was fertile territory for the Gothic exploration of the supernatural and unknown, as well as its anti-Catholic project.”
            Gothic literature was born in the late eighteenth century in Europe, shortly after the dawning of the Enlightenment Period. “At the heart of this movement lay the firm conviction- especially among intellectuals- that human reason should determine understanding of the world and the rules of social life.” (West in the World, p.436) Gothic literature displays this struggle between the practices of religion -allowing the Church to govern the affairs of society, and using human reason, science, and tangible facts to govern your own life.
            In the Castle of Otranto, Religion is presented to the reader rather obviously. The book begins in the midst of the religious ceremony of marriage when something supernatural and unexplained occurs, causing the death of Conrad. The supernatural and the unexplained are all a part of having faith and a spiritual belief. The Castle itself has a chapel and places for practicing quiet prayer and a nearby monastery. The characters pray to God and consult the Friar. Religion is not hidden or mocked in the Castle of Otranto, instead we have a struggle for power between Manfred and God. Manfred believes that he can be immortal and that no one can stop him from his desires. “If you try to achieve absolute power, you will be brought down by the darkness of your own excesses.” (Blouin, Webisode 1) Eventually, Manfred is brought down and put in his place by a supernatural being, Alfonso.
            However, in Mary Shelley’s Frankenstein, there is a stark absence of religion and the supernatural. The Frankenstein family does not seem to be a church going family, for Church is never mentioned. They do not seem to rely on spiritual faith in their daily activities, though occasionally a prayer is mentioned. There is a crude comparison of Victor Frankenstein as a creator of life, to God the Father as our Creator. The monster has read Paradise Lost and has compared himself to Adam, calling Victor his god. He subsequently curses Victor and the day he was given life. “God, in pity, made man beautiful and alluring, after his own image; but my form is a filthy type of yours, more horrid even from the very resemblance.” (p.119) Was Mary Shelley mocking religion or was she showing us that we cannot play God on earth to achieve absolute God-like power?
            I have read that Mary Shelley was an atheist. We also know that she was pregnant and out of wedlock from the age of sixteen until the age of eighteen when she started writing her novel. By the standards of society, her child not yet born would have been considered a bastard child, perhaps it would become an outcast because of her actions. Could these thoughts have played into her creation of Victor and his monster? We also know that she had lost most of her babies after they were born. If she, being an atheist, did not believe in a higher power or an afterlife in Heaven, could she have considered what it might be to bring a person back to life? Throughout the novel, the absence of religious practices is noticeable and the struggle of a spiritual faith and moral belief system is real. Religion is both present and absent in Frankenstein.
Victor Frankenstein, like Manfred of Otranto, is struggling to become a master of all things and to be a powerful, immortal being. Their internal and external strife lead them into the dark excesses which eventually cause them to become estranged from others. They fight to power with some unknown opponent and consequently are brought to ruin. Gothic literature uses the human struggle of having power over our lives and surrendering to a higher power as a base for dramatic strife, taking the reader through an intense story of supernatural and internal confusion. Therefore, I believe religion is both present and absent in Gothic literature.




Citations:
Hall, Wendy. Glossary of the Gothic: Religion. ePublications at Marquette. Web. 12 June 2016
Sherman, Dennis, and Joyce Salisbury. The West in the World Volume 1: to 1715 Fifth Edition. New York City: McGraw Hill, 2014. Print.
Blouin, Michael. “Webisode One ENG495”. Online video lecture. YouTube. 20 Apr 2016. Web.
Shelley, Mary. Frankenstein. New York City. Bantam Dell, 1981. Print


Tartuffified!

[This is my essay review of the play Tartuffe by SOTA, link below, I attempted to make every sentence rhyme with the one before, I don't think the professor even noticed.] 


Tartuffe, also known as The Imposter, is a comedic play from the seventeenth century.  It which was first performed in 1664 in Paris and was banned immediately. The church considered the three act play to be full of immorality. Jean-Baptiste Poqueline de Moliére, the playwright, rewrote Tartuffe and in 1669 it finally gained popularity. King Louis XIV and Pope Clement had brought Peace to Paris, and since that time the now five act play has been cherished.
In 2014, the Ruth Asawa School of Arts in San Francisco, under the direction of Keith Carames, presented Tartuffe. The brilliant comedy is brought to life by students whose passion for acting is far from aloof. The play opens to Madame Pernelle (played by Katarina Boné Tsokolati) who is causing quite a fuss. She is complaining about her family members that don’t believe that Tartuffe is righteous.  The others in the room, inside Monsieur Orgon’s home, offer heated objections concerning Tartuffe’s piety. Madame Pernelle, however, refuses to listen, while storming away, she maintains that his devotion is mighty.
            The Ladies’ Maid, Dorine, played by Ella Francis, is smart, sassy, and outspoken. Alone she speaks to Cléante; of all of the family news is he told. The gracefully animated Cléante (played by Jeffery Hyche) is the brother of Lady Elmire.  Dorine and Cléante are speaking of Orgon when his son Damis (Jackson Paddock) appears. The three of them begin to ponder about Orgon’s daughter Mariane and her fiancé Valère (Reid Vinson). Will Orgon keep his promise to his daughter that she can marry Valère for whom she greatly cares? Damis then asks Cleante to converse and gain information from his father. He wants to know if Tartuffe is more important to Orgon than his own son and daughter.
Monsieur Orgon (Sean Goldring) arrives home from his journey exhausted and a bit clumsy, to tell the truth. Dorine recounts the events of the family since he had inquired, but to each he replies, “Yes. And Tartuffe?” The performance by Goldring was delightfully funny because portrays Orgon as a man both awkward and elegant. Orgon is questioned about Mariane’s marriage but circumvents so as to never directly answer Cléante.
Julia Farrow, plays Mariane, with grand facial expressions that convey ample emotion. This is evident when Orgon tells his daughter that, concerning her marriage, he has a new notion. Tartuffe will be his son-in-law, Orgon is determined to see it done. Mariane wishes to please her father, but claims she would rather be a nun. Despite his children’s attempts, and others’ attempts as well… Orgon will not bend. Orgon even disinherits his own son, when his son dared to insult his friend.
Tartuffe, played by Brendan Thorn, continues with his ruse. This house guest, so churchly and good is the imposter, Tartuffe. Pretending to be a man of the church, Thorn portrays Tartuffe and cunning. Orgon reveals his plan to leave everything to Tartuffe, his new heir and son. Lady Elmire (Maya Rowe) does not agree, and she speaks to her husband straightforwardly. She hides Orgon under a table, then hops on top as she calls Tartuffe to her knowingly. Tartuffe is befuddled, but soon taken be Elmire. He begins to declare his love and insult Orgon, to whom he is so dear.  That was enough, Orgon was finally convinced. Orgon sends Tartuffe away, his words did not mince.
There is still trouble, now that Tartuffe is the heir. The house and everything is now his to declare. Madame Pernelle still does not believe that Tartuffe is a hypocrite. That is until she is evicted too, and the truth is enough to make her sick. There is good news, when the Officer of the King arrives; he tells Orgon and his family that the King ordered Tartuffe to be imprisoned for this and other crimes.

Now Mariane is promised to Valère again, Damis is claimed as a son, Orgon has his place in the court, his house, and his devoted wife. As is the way for all comedies, the ending reveals that our protagonists will have a happy life. The students at the Ruth Asawa School of the Arts put on a wonderful performance. I liked it so much that I watched it more than once. This was once a three act play that was widely banished. Molière improved this to a five act play that I myself now cherish. 
To watch the play for yourself go here:  https://youtu.be/VKm7_CFNIn8 

Thursday, November 5, 2015

Homework: Final Paper, Disney in Russia

Disney in Russia 

The Soviet nation of Russia was first introduced to Disney’s animated characters back in 1931, when Moscow hosted the Festival of American Cartoons. [8a] Though, it was sixty years later, after the fall of the communist party in 1991, when Russia was introduced to democratic politics and free market economies. With the lack of a communist government in charge, Russia became a newly developing economy, despite the fact that it is over one thousand years old. [2] It is because of the potential for economic growth combined with the increase of the population’s purchasing power that The Walt Disney Company has focused much of their energy into establishing a foundation for long-term growth in newly emerging markets like Russia’s.[3] The nation of Russia is, literally, the largest country in the world with the ninth largest population. At 17,075,200 square kilometers (that is over 7 million more square kilometers than the second largest, Canada), it holds a mere 144 million people. [1] To the Walt Disney Company, they are extremely important people.

The Walt Disney Company frequently uses smart business strategies for reaching global markets such as Strategic Alliances, Foreign Outsourcing, Licensing, and Direct Investment. [3] Over the last ninety years, Disney has grown from a small cartoon studio in the United States to a worldwide brand name, something that could only seemingly be done with help from a little magic. However, it isn’t magic; it is just smart strategic action. “When pursuing new markets, Disney typically focuses first on introducing the channel to deliver its brand directly to people’s homes. Then it uses that base to sell theme park vacations and merchandise” (Brooks Barnes) [4]. Broadcasting their specialized Disney channel to households in the developing markets such as Russia, allows Disney to advertise their brand name and expand their presence in the country.

Disney’s first successful entry into Russia came in 2006, with the opening of The Walt Disney Company CIS, which is a company that works on the production and distribution of films, stage productions, licensed products, distribution of consumer goods, publishing, online and digital gaming, and destination vacations. [8b] Though that does seem like a lot, Disney never stopped pursuing an opportunity for a television channel and network Russia.

Of course, as an American company, Disney faced many barriers to trade when entering Russia, and they have developed a need to adapt to the sociocultural, economic differences, and legal differences, as well as political differences there. [3] This is especially true when the government blocked Disney’s original attempt in 2008 at a partnership with Media-One-Holdings Limited, a Russian media company.  However, in 2011, Disney was able to enter into a strategic alliance by acquiring 49% of the broadcast channel SevenTV, which is estimated to reach more than 75% of Russia’s measured television audience. The channel, SevenTV, which was airing old Soviet films at the time of Disney’s acquisition, will remain majority owned by the fast growing media company, UTH Russia. [4]

This localization strategy of aligning with an existing, developing channel, is seen in the programming lineup of the new rebranded channel (from SevenTV to Disney Channel), which shows a mix of Disney’s signature children’s show as well as original Russian content. The channel is set to reach approximately 40 million households out of a population of 140 million people. Although the acquirement of SevenTV is considered a small audience share in Russian television and advertising, Disney knows that this will provide them with the infrastructure to build a national network in Russia. This deal also signaled a new approach for Disney Channel, which had always been part of a paid-tv service (non-basic channel), since they launched this channel in Russia as part of a free network of programming. [4] This is a smart tactic by Disney, because according to the Geert-Hofstede cultural model of Russia, there is a large gap in the financial power of this country. Two-thirds of this country’s financial power lies in one city, Moscow, causing the rest of the country to struggle financially. So offering free programming is a smart move by Disney for a guarantee that they will have their name, their brand, and their presence known throughout the entire country. [9]
              
The Walt Disney Company holds itself and its affiliates at a high standard. It expects all to be highly responsible for its employees, their families, and to society. [8] In Russia, the social policy of Disney is in tune with the national projects that are implemented by the Government of the Russian Federation, such as Education and Health. Disney has also been actively involved in supporting children’s organizations, particularly hospitals and charities. [8c]  In December 2007, on the New Year’s Eve, Mickey Mouse, as part of the Disney Russia Team, invited children with special needs from all over the country to come to the Bolshoi Theater. The children were invited to meet their favorite characters and to watch “The Nutcracker” ballet, starting an annual tradition in which the Disney Team in Russia hosts a theatrical event that leaves a lasting impression on young Russian Disney fans. [8d] This is yet another smart move by Disney. In Geert-Hofstede’s cultural dimension of masculinity vs. feminism, Russians are shown to be collective society, and view caring for others as an extremely important quality. [9]

Disney is well aware of the Russian culture, and so, as part of their 2012 Season of Giving the Disney team in Russia hosted an event at the newly opened Rossia Theater in Moscow. More than 1200 children, including orphans, children with disabilities, and children with life-threatening medical conditions were invited to a special performance of one of their newest Disney experiences, a stage performance of The Little Mermaid musical. [5] In 2013, Disney worked with the Saint Petersburg Theatre of Musical Comedy to develop a special performance of Aladdin. In reference to this specialized performance, Marina Zhigalov-Ozkan, the managing director for Disney in Russia, stated, “We are committed to creating shows specially designed for Russian audiences, and Aladdin is another example of that commitment.” [6]

For Autism Awareness Day, the Disney Team in Russia worked with charities and Russian talent to create a special performance of “Beauty and the Beast” for children within the autism spectrum. The performance, which was part of the international campaign known as “Light It Up Blue”, was altered for the audiences’ sensitivity to lights and sounds.  In fact, the Disney Team in Russia has a consistent habit of giving away the first run of tickets to every show, to children with special needs, so that they can be the first audience to see the premiere of the Disney movies and stage productions. Additionally, The Walt Disney Company CIS in Russia hosts an annual global event that they call “VoluntEARS Day”, where the employees go to orphanages and hospitals to help bring gifts and play with the children, while also helping with restoration needs and redecorating. [8c, 8d]

Even though the Walt Disney Company has been present in Russia through various aspects since 2006, [8a] they had always viewed their position there as just a small ‘toehold’, but the acquisition of SevenTV in 2012 gave them an important ‘foothold’ where, according to Disney’s CEO Robert A. Iger, “We can now grow more robustly.” [4] Truthfully, they have been growing robustly since 2006. The Walt Disney Company CIS in Russia in involved in filmmaking, publishing, theatrical performances, internet portal/content, online games, mobile applications, and licensed consumer products. In the area of filmmaking, the Disney Company in Russia does not only provide the best of Disney’s famous films, but is also engaged in the outsourcing for the production of local films as well (under the Disney brand). The first Russian Disney movie was released in 2009 and was titled “The Book of Masters”.  This film was based on Russian folk tales, and was the first film to be wholly produced and filmed in Russia. [8b]

In the spring of 2014, The Disney Company CIS in Russia launched its first large-scale multimedia project title “Happiness Is…”. The project was aimed at the development of national cinema by supporting the country’s film directors and screenwriters.  The project consisted of four creative outlets, two of which were specifically for professionals (young directors and screenwriters), the other two were open for all Disney fans. All who entered the event had a chance to participate in the creation of seven short stories, united by one theme… happiness. [8b] This is a new concept to many of the older generations in Russia. According to the Geert-Hofstead model of cultural dimensions, where one of the highest scores falls in the Power Distance category. [9] This basically means that the most powerful people in Russia are very distant from the bulk of society. There is a large gap between the less powerful and more powerful people in Russia. 

As far as future charitable endeavors, the Disney Team in Russia has recently announced its plans to add a third city to the 2015 Holiday events. [8d] The past events have always been held in the two most populous Russian cities of Moscow and St. Petersburg, but this year, a third city has been added, Rostov-on-Don. On November 27, 2015, thousands of children with special needs will be invited to the Rostov State musical theater to watch the Nutcracker, and meet with their favorite characters. Then on December 18th, children with special needs from other areas of the country will be treated to a special showing of “Aladdin”.  Coming in 2016, as The Disney Russia team celebrates its Tenth anniversary, they will invite more than ten thousand children from different regions of the country to be the guests of a charitable event. The team is pleased as always, that their efforts are supported by the administration of the President of the Russian Federation. [8d ]  

Igor Shchegolev, Russia’s minister of communications and mass media, has been quoted in saying that he hoped the partnership with Disney would be “a positive start up” in Russia’s media industry as Russia is interested in cultivating its own entertainment industry and viewed Disney as an important source of expertise.[4] This is an important bit of information for The Walt Disney Company, and their potential for direct investments in the future. Since they view Disney as a successful company, they must also see their partnership with Disney as low-risk. Russia is not a country that enjoys risk-taking, as shown in their score of the Geert-Hofstede model of Uncertainty Avoidance. [9] Disney is definitely a company that has proven their continuity and long lasting success more than once.

As you can see, the Walt Disney Company’s pursuit of emerging markets is much like the easy, yet powerful stroke of an artist. Slowly and steadily, they make their mark as they expand their presence. By working closely within the communities to transition into the culture, Disney is able to grow significantly through strategic alliances, foreign outsourcing, licensing, and direct investments.   Perhaps in the future, Disney will be able to directly invest in a theme park, resort, or land adventure of its own to advertise to the residents of Russia. For now, Disney continues to build its presence through its Disney team; outsourcing the producing films, licensing consumer goods, interactive play, and creating strategic alliances with the television and theatrical company performances. The magic of Disney cannot be contained.

Cited Websites:
[1]   Minniwatts Marketing Group, 20-Sept-2015, http://www.internetworldstats.com/stats8.htm
[2]   Wikipedia, last update 31-Oct-2015,  https://en.wikipedia.org/wiki/Russia
[6]   Gill, David, Disney Company Event Blog, 25-Feb-2013 https://thewaltdisneycompany.com/blog/international-roundup-winter-highlights-europe
[8]   The Walt Disney Company CIS Russia Website  http://waltdisney.ru/
a.       About the History of the CIS company in Russia http://waltdisney.ru/about/russia/
b.      Business Segments http://waltdisney.ru/business/
c.       The Company ‘s involvement in Society http://waltdisney.ru/society/
d.      Latest News of the Company’s events http://waltdisney.ru/press/

[9]   Geert Hofstede Cultural Analysis of Russia http://geert-hofstede.com/russia.html

Homework: Disney's Entry Strategy into Russia

Write a one to two page analysis on the company of your choice and their selected entry strategy or strategies into the country of your choice.  What method(s) do they use?  Have they been successful using these methods?  Is there discussion surrounding their future strategies?  .

             When asked to summarize the best argument for his campaign plan, the character of George W. Bush, played by Will Ferrell on a Saturday Night Live comedy sketch, answered with “Strategery”.  If basic strategy is a look at how managers are moving forward towards the company’s goals, we can only imagine then, that strategery must mean a more artful and magical approach to those strategic actions. The Walt Disney Company is all about “Strategery” in their business plans when it comes to expanding into rising global markets such as Russia.
The Walt Disney Company frequently uses strategies for reaching global markets such as Foreign Outsourcing, Licensing, and Direct Investment. [1] Over the last ninety years, Disney has grown from a small cartoon studio in the United States to a worldwide brand name, something that could only seemingly be done with help from a little magic. However, it isn’t magic, it is just smart strategic action. “When pursuing new markets, Disney typically focuses first on introducing the channel to deliver its brand directly to people’s homes. Then it uses that base to sell theme park vacations and merchandise” (Brooks Barnes). Broadcasting their specialized Disney channel to households in the developing markets such as Russia, allows Disney to advertise their brand name and expand their presence in the country.
Since 2009, Disney has focused much of their broadcasting energy into establishing these foundations for long-term growth in these emerging markets mainly because of that market’s economic growth combined with the growth of that population’s purchasing power. Of course, as an American company, they face many barriers to trade, and have developed a need to adapt to the sociocultural, economic differences, and legal differences, as well as political differences. [2]  This is especially true in Russia, where the government blocked Disney’s original attempt at a partnership with Media-One-Holdings Limited, a Russian media company, in 2008.  However, in 2011, Disney was able to enter into a strategic alliance by acquiring 49% of the broadcast channel SevenTV, which is estimated to reach more than 75% of Russia’s measured television audience. SevenTV will remain majority owned by UTH Russia, a fast growing media company. [3]
            This localization strategy is seen in the programming lineup of the new rebranded channel (from SevenTV to Disney Channel), which shows a mix of Disney’s signature children’s show as well as original Russian content. The channel currently shows older Soviet films, and is set to reach approximately 40 million households out of a population of 140 million people. Although the acquirement of SevenTV is considered a small audience share in Russian television and advertising, Disney knows that this will provide them with the infrastructure to build a national network in Russia. This deal also signaled a new approach for Disney Channel, which had always been part of a paid-tv service (non-basic channel), since they launched this channel in Russia as part of a free network of programming. [3]
            Since the rebranding of SevenTV into The Disney Channel in 2012, Disney has expanded in Russia through various outlets. As part of their 2012 Season of Giving (charitable events which occur around the holiday season) the Disney team in Russia hosted an event at the newly opened Rossia Theater in Moscow. More than 1200 children, including orphans, children with disabilities, and children with life-threatening medical conditions were invited to a special performance of one of their newest Disney experiences, a stage performance of The Little Mermaid musical. [4] In 2013, Disney worked with the Saint Petersburg Theatre of Musical Comedy to develop a special performance of Aladdin. In reference to this specialized performance, the managing director for Disney is Russia stated, “We are commited to creating shows specially designed for Russian audiences, and Aladdin is another example of that commitment.” [5] Even though the Walt Disney Company has been present in Russia through various aspects since 2006, [6] they had always viewed their position there as just a small ‘toehold’, but the acquisition of SevenTV in 2012 gave them an important ‘foothold’ where, according to Disney’s CEO Robert A. Iger, “We can now grow more robustly.” [2] And grow you shall.
            As you can see, The Walt Disney Companies pursuit of emerging markets is much like the easy, yet powerful, stroke of an artist. Slowly and steadily, they make their mark and expand their presence. By working closely within the communities to transition into the culture, Disney is able to grow significantly by using the Stratergeries of alliances, localization, foreign outsourcing, licensing, and direct investments. Спасибо (spasibo/thank you) Mickey Mouse.

Cited Websites:


Homework: Russia by Geert-Hofstede Standards

My Interpretation of the Geert-Hofstede Model of Russia.
It is probably completely wrong, and I am sorry to all the Russians if it is, but I had to pick a country for this homework assignment. So here is what I wrote:

Cultural Analysis Based on the Geert-Hofstede Dimensions:  Russia
                I have a very limited knowledge of Russia. I am also unfamiliar with the Geert-Hofstede Cultural Analysis. In my simple little life, I have never considered learning about either of these things, much less combining the knowledge of the two… until now. The first step was to find Russia in the Hofstede Cultural Analysis tool online, where the dimensions graph shows a wide range in the dimensions spectrum. Russia scores quite high in Power Distance, Uncertainty Avoidance, and Long Term Orientation. However, they score very low in Individualism, Masculinity, and Indulgence. I am already intrigued that there doesn’t seem to be a middle ground in this country.
                By 1991, the Communist Party governments had collapsed, opening up the countries that were formally Communistic to free market economies and introducing them to democratic politics. While these countries, including Russia, offer a variety of opportunities for exports and investments, they remain largely underdeveloped even today. Russia is, literally, the largest country in the world at 17,075,200 square kilometers (that is over 7 million more square kilometers than the second largest, Canada). Yet, despite its size, the majority of foreign investments are concentrated in the capital city of Moscow. Because the majority of the power lies in one city, Russia scores a 93 on the “Power Distance” scale of cultural dimension. Moscow also controls the majority of the financial potential. It is easy to understand then why the income distribution in the Russian society is extremely uneven. In a country with a high score in power distance, subordinates are expected to do as they are told, and to be obedient, so it is important for parents to teach their children how to obey and respect authority and elders.                 One would expect, when visiting the country, to see both well-behaved children, and well-behaved adults.
                In a society where the power distance is so large, it would not be ideal to stand out from the crowd as an individual, which is why Russia scores a low 39 in Individualism. Something that I found extremely interesting in the information provided by Geert-Hofstede.com’s analysis of Russia, is that their collectivism is even evident in their language. “If Russians plan to go out with their friends they would literally say ‘We with friends’ instead of ‘I am my friends’.” There is a benefit to this frame of mind, in that, developing authentic relationships with others aids in open communication and successful negotiations.
                In the subject of Masculinity vs Feminism, Russia is driven by quality of life, and caring for others, thus leaning toward the feminist side of the scale. I was quite surprised by this result shown in their score of 36. With the large number on the Power Distance scale, and the majority of financial control being centered around one city, I would have guessed that ‘caring for others’ would not have been a priority. However, because of their collectivism, and desire for authentic relationships, I can see how they would place a high importance on caring for others, and having a more equality type behavior amongst peers.
                Uncertainty Avoidance is a must in Mother Russia. There is no one person, or one country that can predict the future, and Russia is uncomfortable with that. The highest score that Russia holds in the Hofstede model is in Uncertainty Avoidance, with a score of 95. Perplexing and unknown situations are threats to Russians. In business, Russians prefer to have “context and background information” (Hofstede online analysis) in a presentation or negotiation. This score comes as less of a surprise to me because it seems to be a reflection of the combined mentality of the previous three categories; power distance (obedience), collectivism (relationship building), and feminism (caring for others). Russians, apparently, prefer to have set rules and boundaries, as well as and a sense of group safety.
                Continuing in this thought pattern, Russia scores its lowest score in the category of Indulgence. With a score of 20, I am beginning to see that Russians would feel that indulging themselves would not be a good thing.  They are restrained by the accepted ‘norms’ of their society, and feel a need to have rules, and leaders with dominance, therefore, indulging yourself in leisurely activities or giving in to your desires would be frowned upon. Not to mention that you would stand out from the crowd, which is a no-no in a collective society.
                Finally, in the category of Long-term vs. Short-term Orientation, Russia lands on the higher side of the middle ground. At 81, Russians have the ability to adapt and adjust their traditions with the passing of time. My opinion is that they would need to be both practical and sensible in their society, since the past twenty or so years have caused them to redevelop their governmental and political standards.  I also see that, with their desire to avoid risk, they would place a high importance on perseverance and frugality, also known as low-indulgence.

I am excited to learn more about the Russian community and culture. 

Go here for more info:   http://geert-hofstede.com/russia.html 

Sunday, September 6, 2015

It's Sunday Again

It's Sunday again, ya'll...  I have so much reading to do for my college classes, but I just can't seem to motivate myself to stay focused on it.  In my Old Testament Survey class I need to read selected chapters from Genesis, Exodus, Leviticus, Numbers, and Deuteronomy.  They are all great books, but long! And while most of the stories within them are...well, EPIC ... there are also some parts that are sooooo boring. Since I don't have to work tomorrow (since tomorrow is Labor Day) I will spend the majority of tomorrow reading.

My other class is HR Management, and thankfully I only need to read two chapters of that book. I am going to wait to read those two on Tuesday or Wednesday night.  You see, class in on Thursday, and we will take a quiz on the chapters read, so I would rather wait to have them fresher in my mind when I take the quiz. Strategic reading. Yes, I will call it strategic reading. It's not laziness.... really. 

Speaking of laziness, I finally caught up on the Jim Gaffigan Show episodes that I had in my DVR.  I really love that guy, he is just naturally funny. Its a gift. I have to admit, the show is not quite as funny as his stand up routine.  But, to be fair, the whole point of a stand up routine is to keep people laughing through the set, whereas a television show is made to entertain with a story line and offer up the occasional laugh. His show does what it is supposed to. 

And now I am catching up on Modern Family, even though I should be reading. This is another show that makes me laugh continually. What dynamic personalities on this show. It really is a great show, and now I must go so I can finish watching the episodes!  

Talk to ya later!!! 

Tuesday, February 24, 2015

Dixie's Recap of Her Day

This morning it took all five of the alarm clocks to wake up our Human, we call her Mom.  Sheesh, that lady is NOT a morning person AT ALL.  When she finally left for work, we got ourselves ready for our jobs. Word on the street is there’s a calico cat roaming the neighborhood; we need to stay on guard today. Mom says that cats are not allowed in our yard.  She also wants us to be sure to bark at all of the birds and squirrels that try to enter.  My name is Dixie, this here is my partner, and little brother, Ludo. We run security during the day here at ‘The Backyard’.  It’s not an easy job, but somedoggy has to do it.

I had an uneasy feeling about today; the smell of trouble was floating in the air.  Before I could finish my Beggin’ Strip, the fowl creature swooped down onto the back porch. Right away, my partner and I came up behind the bird.  We had both our tails and ears perked up on high alert.  Ludo called for back-up while I gave the bird a verbal warning.  “Put your wings where I can see them. State your business here!” Meanwhile, Ludo barked out, “Back Up Requested, we have Fowl, I repeat, we have Fowl!” Only, the answer we received from the neighborhood dogs was, “Negatory, we are all tied up over here, we can’t help you”.  Looks like it’s up to us, Ludo. After a few hours, we managed to tire the little birdy out.  He finally passed out from exhaustion.  That’s when we pawed him. “What should we do with it?” Ludo asked.  I answered, “Leave him here, Mom needs to see that we are doing our job keeping this house safe.  For now, let’s take a break.”

We spent a little time running around in the grass. It felt good to have the wind flap my ears up and down.  The other dogs signaled us, inquiring about the bird situation.  “We took care of it. He won’t be getting high around here anymore.” The other dogs enjoyed my joke, Ludo did too, he was rolling in the grass laughing his tail off. It was just about that time Mom pulled into the driveway.  “We got to go”, I told the other dogs “we got a kibble date with the Mom tonight.” The other dogs howled, they are such puppies, still so immature.

Mom came onto the back porch and reacted loudly when she saw that we had handled the bird situation successfully.  I took that as a good sign.  Our work day was done, we went inside the house with her to relax after our hard day.

This is the time of day when we all like to unwind and let our tails wag a little.  Mom scratches our heads and gives us our performance reviews along with our treats. Then she sings us random songs about … well, about us.  Her songs are a little silly, off-key, and they often don’t rhyme, but she means to make us happy, and that she does.

That woman can do some crazy things.  Usually, she sits at this desk and looks at this bright square.  She eats delicious smelling foods with one funky looking paw, and pokes this black rectangle thing with the other funky looking paw.  I haven’t quite figured out what she is doing, but it must be important to her.  She calls it her college homework, but honestly I think there is more to it than that.  I think she is just telling stories and she is somehow using this contraption to do it, but I can’t prove it … hell, I can’t read.

I like to be close to her though, because she makes me happy.  So I just lie down on the floor near her seat.  Ludo lies down with me, he likes to be close to her, too. When she is finally done staring at that bright square, she goes into this room that I call ‘the water room’.  I don’t like that room.  Every time I enter that room, she traps me in there. I’m a sucker for chicken and she knows it.  That is how she lures me in there.  Then she somehow sticks me into this box where I am squirted down and my beautiful scent gets ruined!  It’s the only time I ever growl at Mom.  Apparently, it doesn’t intimidate her when I growl at her; I guess she knows how I really feel about her.


When she comes out of that room, she goes into another room, with a big bed in it.  This is our Bow-Wow time together.  Where we talk about our days and she rubs our bellies and scratches our ears.  When it is finally time to go to sleep, she covers her head and pretends that she isn’t there anymore.  We might not be able to see her under those covers, but we know that she is there.  She is always there.  This Mom has never left us, and never let us down.  It’s nice to have that kind of steadiness in our crazy line of work. On this big bed, we all have room to spread our legs and tails out, and rest up for another long day at work. 

At 5:30 A.M. the first alarm goes off.  Geez, do all humans need five alarms before they wake up!? 

Thursday, February 5, 2015

Curitol the newest in Rx Innovation

In my economics class, the teacher posed this question in the Discussion Forum:

"When a disease has no cure, people with the disease have no options.

Suppose a prescription drug is invented but is so expensive that some patients cannot afford them.

Think about this...How/Why are prescription drugs invented in the first place? Keep in mind the meaning of the word "incentive." Incentives motivate people to work harder, innovate and aquire greater skills. Greater effort brings forth greater productivity and leads to higher incomes and better standards of living in the economy. Think about this, what would be the purpose of investing your time and energy into any activity if you cannot hope to reap a reward from doing so? You are doing so by attending college in the hopes of securing a good career in your future. Making more money in the future, by investing your time now. Do you have friends who have decided not to attend college and are working now and not making the sacrifice of foregone income - as you are??

So, when entrepreneurs assume risks they are rewarded with profits (if successful). Successful innovations generate economic rewards. Inventing a prescription drug takes time and effort (a lot of investment), so there should be a profit associated with that investment.

Are we better off with a drug being available, but only to those who can afford it?
What are the social consequences of this? Are there other avenues for those without the means to pay for this expensive drug?"
-----------------------
My answer:

Wow, this is a good question post. Prescription drugs exist because disease exists.

The history of medicine and "cures" is truly intriguing, if you have time to learn about it. Oh, You have a fever, let me cover you in leeches! Are you vomiting incessantly? Stay away from water! Your tooth hurts? Let me cut your wrist and let you bleed out.

Throughout history, people knew that there had to be ways of "curing" the ailments, they just had to try. Then Madame Marie Curie discovered penicillin! Yay, Curie you found a Cure-y! (sorry couldn't resist that).

But that was just the beginning of "prescription" drugs. And once she found this, there were some (still are) who only see dollar signs. And then there are some who truly just want to make the world a better place, free of sickness.

Are we better off with a drug that only a few can afford? Sounds harsh, but yes. I think that the existence of that drug will prompt others to recreate it, and to hopefully make it better. I also think that the patent/license will run out and then the generics can and will be made. So, if the original expensive drug never existed... the others wouldn't either, and no one would get better!

The social consequences is that people who need it now, but can't afford it, will suffer and hurt, or perhaps pass away. And some of those who are hurting, will look for other means of comfort- turning to illegal drugs and/or alcohol.... which then become addictions, which becomes a need. When it becomes an addictive need, they will do what they deem necessary to get more of it, whether or not their actions are legal or beneficial to others. This behavior negatively affects society as a whole, and the local crime rates directly.

The O-Zone and the Po'-Zone

In my economics class, the teacher posed these two questions in the Discussion Forum:

1. Do you think our (the human race's) advancing economic progress and growth could be contributing to a massive "externality" known as global warming? How do you balance that with your values/ faith?

2. Explain why some critics claimed that the old welfare system created a “ culture of poverty.” Using economic reasoning, explain the negative incentive to work that results from cash assistance.
____________________________________________________
My reply:

The O-Zone:

As far as global warming goes, I am undecided. I believe that our advancing technology and buildings, machines, chemicals, toxins, population, and pollution have to somehow both positively AND negatively affect our environment. And I believe that in the just last two hundred years alone, we have advanced so much, that there wasn't really time to stop and say, "hey, what do you think will happen to these if we keep doing this over and over right here next to it?" ... The demand exceeded the concern. However, I also know that throughout history, we have had "ages" and stages of freezing, drought, torrential rains, etc etc and that our earth has survived and thrived.... and I believe that God does continue to bless his creation, and he "cleans up" the living room, so to speak, by causing these different stages needed. That sounds a little bit childish, but my faith tells me that God has control over the outcome. And while I should be concerned, and show compassion, and empathy; I should not fear.

The Po'-Zone:

I grew up in Tampa, FL, now I live in Johnson City, TN....

Here's some comparison facts for ya:

In 2013: Tampa city limit's population was at 352,957 people - and inside the County (Hillsborough County) 1,291,578 people.

In 2013: Johnson City's (city limit) population 65,123 people - and inside Washington County 125,546 people. The entirety of Washington County, is only around half of what is inside Tampa's city limits. That's something crazy huh!?

Growing up in a city that big, with that many people in close proximity, makes it hard not to see poverty. And quite unfortunately, my experience with the culture of poverty is that they have made careers out of depending on the government. My father used to work in the postal service, and had to sometimes go into the poorest areas, he has told me of how every first of the month, they would all be outside waiting for their "checks" and they were rude, and demanding. And it angered him. I remember driving past the welfare office and seeing the line of people, LITERALLY, around the building and even out on the sidewalk and in the street. They would block the traffic of people trying to get to their jobs. All in all it left a very bitter taste in my mouth, and I fully support the concept of requiring drug tests and birth control as a requirement for government assistance. I believe that those who truly NEED the help, would be willing to take drug tests. And those who only WANT the help so they don't have to help themselves, will be angry that it is required.

These programs were created in good faith, as a good samaritan act, so that no one would be left behind. And that everyone could have some quality of life. And I even agree with Thomas More, in the book Utopia, when he said “For if you suffer your people to be ill-educated, and their manners to be corrupted from their infancy, and then punish them for those crimes to which their first education disposed them, what else is to be concluded from this, but that you first make thieves and then punish them.” What these programs have turned into is very sad, the negative connotation of getting "help" from the government is discouraging.

I feel as though, the best thing we could do is put more emphasis on education AND after school programs. Public Schools are also suffering and could use more assistance. These "welfare babies" that are in school could and Should recieve more one on one and more encouragement in their lives. And if they could go to after school sports / extra curricular activities for free to low-costs, it would keep them active and learning.

Also, I think Norway has the right idea in having their college as part of their public school program. Gee, what a novel idea. If we want people to be educated, why don't we offer the school as part of a public program, instead of charging them crazy amounts of money, that the government ends up putting out up front anyway. Ugh. I could go on and on, I just think it's insane that we have such a lack of enthusiasm in education.

Monday, January 26, 2015

Words are so.... wordy.

You may or may not be aware that I am currently a college student, having recently returned to college after a long hiatus.  I like to say that I am getting my BS degree in BS.  And let me tell you, it really feels that way sometimes.

I'm not generally one for bull-'spit'ting, for the most part, what you see if what you get with me. And I tend to speak, and write, in the same way.... no extra fluff.  Just say what I have to say and done.

This is NOT the case in college.  Oh. My. Gosh.  Why do they take 5 long sentences to ask you one question that could have just been 5 words long?

Once I had a question that went like this "When a total product is increasing at a decreasing rate, marginal product is ___________"  ... I mean really.... doesn't that just mean that it is falling fast?!?

All in all, after every quiz I take I feel like this girl:




and this baby: